Case Study #1: RED DRESS | ARLINGTON LINKS
Service Category: Technical Direction, Virtual Media Production, Visual Branding, and Graphic Design
Client Needs:
A full virtual production and design package for their annual Red Dress summit, a one day conference raising awareness about heart health and cardiovascular disease among women and Black women, broadcast on BlackDoctors.org and Facebook.
ETAT Delivered:
-
Full virtual production management, including run of show and technical direction
-
Graphic design assets for all on-screen program elements
-
Social media frames for promotional use
-
Sizzle reel for event promotion
-
On-site and back-of-house production support
Results:
A professional, broadcast-quality virtual event successfully reached audiences on various platforms, including YouTube, Facebook, and BlackDoctors.org. Additionally, the digital graphic assets provided the Arlington Links with a polished media presence that aligns with the Go Red for Women initiative.
Graphic Design: Event Title Page with custom illustration and logo
Media Production, Coordination, Interviewing for collaborative message within virtual event
Event Social Media Frame Design
Graphic Design: Event Title Page with custom illustration and logo
Video Production: Recap of>>>
Graphic Design: XXXX
Case Study #2: THE FRESH VLOG
Service Category: Video Production, Content Creation, Visual Branding
Client Needs:
A fitness trainer expanding his community online needed a production partner to shoot, produce, and edit a vlog series featuring workouts and nutrition content for his growing audience.
ETAT Delivered:
-
On site video production and shooting
-
Content direction and editorial selection
-
Social media frames for promotional use
-
Video editing for the vlog series
-
Foundation for an ongoing content library
Results:
A clean, professional vlog series that positions Fresh as a credible online fitness voice and gives his community accessible, high-quality content to engage with consistently.
Case Study #3: CUSTOM TRAVEL PHOTO BOOKS
Service Category: Creative Design and Visual Storytelling
Client Needs:
A retired judge documenting her world travels wanted more than a photo album. She needed a creative partner to transform her travel memories into beautifully designed keepsake books that read like a personal travel narrative
ETAT Delivered:
-
Research and curation of photos and captions from client-provided content
-
Custom designed photo books for each destination
-
Editorial storytelling that turns memories into a readable travel narrative
-
Ongoing design support as new trips are completed
Results:
Personalized, publication-quality travel books that preserve her journeys as a living record of her life and adventures around the world.
Title Page for Personalized Travel Photo Book
Custom layout and personalization.
Full custom color travel book including wording and print layout
Case Study #4: HIP HOP 50 | CONGRESSIONAL BLACK CAUCUS
Service Category: Video Production and Cultural Storytelling
Client Needs:
A commemorative video celebrating 50 years of hip-hop music featuring legendary DJ Clark Kent, produced for an event hosted by Alabama Power at the National Museum of African American History and Culture during the Congressional Black Caucus' Annual Legislative Conference.
ETAT Delivered:
-
Full video production and editing
-
Motion graphic designs
-
Cultural narrative development spanning 50 years of hip-hop history
-
A broadcast-ready final product screened at a high-profile corporate event
-
Technical direction of the stage for all talent and executives
Results:
A powerful, culturally resonant video that honored hip-hop's legacy and played to a national audience at one of the country's most significant cultural institutions.
A sizzle reel celebrating 50 years of hip-hop culture.
Case Study #5: KREWE OF PYROS | 10TH ANNIVERSARY CELEBRATION
Service Category: Technical Direction, Visual Branding, and Event Production
Client Needs:
Technical direction and visual production for their landmark 10th-anniversary celebration, a multi-performer and organizational leadership, and a full program. This is the second consecutive year ETAT has served as their production partner.
ETAT Delivered:
-
Lead technical direction over lighting, cameras, and audio
-
Motion graphics design for the main stage
-
Video consultation and asset support for member recognition segments
-
Full production coordination across all live program elements
Results:
Act as a Technical Director and managed all communication between the stage, audio, lighting, and camera teams. Motion graphics were developed and utilized on the main stage, bringing a branded visual identity to the live program.
Stage design for social organization's 10-year anniversary opening night celebration.
CASE STUDY #6: DC DEPARTMENT OF EMPLOYMENT SERVICES
Service Category: On-Site Video Production and Interview Production
Client Needs:
On-site interview production featuring honorees and staff members for an awards dinner, with content designed for both internal and external communications.
ETAT Delivered:
-
On-site production team and equipment
-
On-site producer to facilitate talent movement and preparation
-
Interview moderation and session management
-
Final video edit
-
Motion graphic design
Results:
Professional honoree and staff spotlight videos that gave DOES authentic, human centered stories to feature during its awards dinner and across internal and external communications channels.
On-site video production and facilitation on interviews for organization's awards program.
Recap video of the otganization's awards presentation.
CASE STUDY #7: INSTITUTE FOR WOMEN'S POLICY RESEARCH
Service Category: On-Site Video Production and Conference Coverage
Client Needs:
Full on-site video production for their Connect for Success Symposium including panel coverage, executive interviews, and documentation of key conference moments.
ETAT Delivered:
-
Full conference video coverage including panels and side sessions
-
On-site executive interview production
-
Edited content delivered for use across the website and social media channels
Results:
A comprehensive video record of the summit that IWPR can use for ongoing communications, fundraising, and advocacy work.
On-site video coverage for all-day symposium.
Video capture of panel discussion for distribution and future media use.
Breakout sessions behind-the-scenes coverage for future video recap.